Marketing and Communication Advanced Diploma – BSB61315
This qualification reflects the role of individuals who provide leadership and strategic direction in the marketing and communications activities of an organisation. They analyse, design and execute judgements using wide-ranging technical, creative, conceptual and managerial competencies.
Their knowledge base may be highly specialised or broad within the marketing and communications field. Typically they are accountable for group outcomes and the overall performance of the marketing and communication, advertising or public relations functions of an organisation.
No licensing, legislative or certification requirements apply to this qualification at the time of publication.
Entry to this qualification is limited to those individuals who:
- have completed all core units in BSB52415 Diploma of Marketing and Communication
Total number of units 12
- 3 core units
- 9 elective units